1. An overview of data protection
GENERAL INFORMATION
The following information will provide you with an easy to navigate overview of what
will happen with your personal data when you visit our website. The term “personal
data” comprises all data that can be used to personally identify you. For detailed
information about the subject matter of data protection, please consult our Data
Protection Declaration, which we have included beneath this copy.
DATA RECORDING ON OUR WEBSITE
Who is the responsible party for the recording of data on this website (i.e. the
“controller”)?
The data on this website is processed by the operator of the website, whose contact
information is available under section “Information Required by Law” on this website.How do we record your data?
We collect your data as a result of your sharing of your data with us. This may, for
instance be information you enter into our contact form.
Our IT systems automatically record other data when you visit our website. This data
comprises primarily technical information (e.g. web browser, operating system or
time the site was accessed). This information is recorded automatically when you
access our website.
What are the purposes we use your data for?
A portion of the information is generated to guarantee the error free provision of the
website. Other data may be used to analyse your user patterns.
What rights do you have as far as your information is concerned?
You have the right to receive information about the source, recipients and purposes
of your archived personal data at any time without having to pay a fee for such
disclosures. You also have the right to demand that your data are rectified, blocked or
eradicated. Please do not hesitate to contact us at any time under the address
disclosed in section “Information Required by Law” on this website if you have
questions about this or any other data protection related issues. You also have the
right to log a complaint with the competent supervising agency.
Moreover, under certain circumstances, you have the right to demand the restriction
of the processing of your personal data. For details, please consult the Data
Protection Declaration under section “Right to Restriction of Data Processing.”
ANALYSIS TOOLS AND TOOLS PROVIDED BY THIRD PARTIES
There is a possibility that your browsing patterns will be statistically analysed when
your visit our website. Such analyses are performed primarily with cookies and with
what we refer to as analysis programmes. As a rule, the analyses of your browsing
patterns are conducted anonymously; i.e. the browsing patterns cannot be traced
back to you. You have the option to object to such analyses or you can prevent their
performance by not using certain tools. For detailed information about this, please
consult our Data Protection Declaration below.
You do have the option to object to such analyses. We will brief you on the objection
options in this Data Protection Declaration.
2. General information and mandatory information
DATA PROTECTION
The operators of this website and its pages take the protection of your personal data
very seriously. Hence, we handle your personal data as confidential information and
in compliance with the statutory data protection regulations and this Data Protection
Declaration.
Whenever you use this website, a variety of personal information will be collected.
Personal data comprises data that can be used to personally identify you. This Data
Protection Declaration explains which data we collect as well as the purposes we use
this data for. It also explains how, and for which purpose the information is collected.
We herewith advise you that the transmission of data via the Internet (i.e. through e-
mail communications) may be prone to security gaps. It is not possible to completely
protect data against third party access.INFORMATION ABOUT THE RESPONSIBLE PARTY (REFERRED TO AS THE
“CONTROLLER” IN THE GDPR)
The data processing controller on this website is:
Felix Hans Vermeirsch 
Email: [email protected]
The controller is the natural person or legal entity that single-handedly or jointly with
others makes decisions as to the purposes of and resources for the processing of
personal data (e.g. names, e-mail addresses, etc.).
REVOCATION OF YOUR CONSENT TO THE PROCESSING OF DATA
A wide range of data processing transactions are possible only subject to your express
consent. You can also revoke at any time any consent you have already given us. To
do so, all you are required to do is sent us an informal notification via e-mail. This
shall be without prejudice to the lawfulness of any data collection that occurred prior
to your revocation.
RIGHT TO OBJECT TO THE COLLECTION OF DATA IN SPECIAL CASES; RIGHT TO OBJECT
TO DIRECT ADVERTISING (ART. 21 GDPR)
In the event that data are processed on the basis of Art. 6 Sect. 1 lit. e or f GDPR,
you have the right to at any time object to the processing of your personal data
based on grounds arising from your unique situation. This also applies to any
profiling based on these provisions. To determine the legal basis, on which any
processing of data is based, please consult this Data Protection Declaration. If you
log an objection, we will no longer process your affected personal data, unless we
are in a position to present compelling protection worthy grounds for the
processing of your data, that outweigh your interests, rights and freedoms or if the
purpose of the processing is the claiming, exercising or defence of legal
entitlements (objection pursuant to Art. 21 Sect. 1 GDPR).
If your personal data is being processed in order to engage in direct advertising, you
have the right to at any time object to the processing of your affected personal data
for the purposes of such advertising. This also applies to profiling to the extent that
it is affiliated with such direct advertising. If you object, your personal data will
subsequently no longer be used for direct advertising purposes (objection pursuant
to Art. 21 Sect. 2 GDPR).
RIGHT TO LOG A COMPLAINT WITH THE COMPETENT SUPERVISORY AGENCY
In the event of violations of the GDPR, data subjects are entitled to log a complaint
with a supervisory agency, in particular in the member state where they usually
maintain their domicile, place of work or at the place where the alleged violation
occurred. The right to log a complaint is in effect regardless of any other
administrative or court proceedings available as legal recourses.
RIGHT TO DATA PORTABILITY
You have the right to demand that we hand over any data we automatically process
on the basis of your consent or in order to fulfil a contract be handed over to you or athird party in a commonly used, machine readable format. If you should demand the
direct transfer of the data to another controller, this will be done only if it is
technically feasible.
SSL AND/OR TLS ENCRYPTION
For security reasons and to protect the transmission of confidential content, such as
purchase orders or inquiries you submit to us as the website operator, this website
uses either an SSL or a TLS encryption programme. You can recognise an encrypted
connection by checking whether the address line of the browser switches from
“http://” to “https://” and also by the appearance of the lock icon in the browser line.
If the SSL or TLS encryption is activated, data you transmit to us cannot be read by
third parties.
ENCRYPTED PAYMENT TRANSACTIONS ON THIS WEBSITE
If you are under an obligation to share your payment information (e.g. account
number if you give us the authority to debit your bank account) with us after you
have entered into a fee-based contract with us, this information is required to
process payments.
Payment transactions using common modes of paying (Visa/MasterCard, debit to
your bank account) are processed exclusively via encrypted SSL or TLS connections.
You can recognise an encrypted connection by checking whether the address line of
the browser switches from “http://” to “https://” and also by the appearance of the
lock icon in the browser line.
If the communication with us is encrypted, third parties will not be able to read the
payment information you share with us.
INFORMATION ABOUT, BLOCKAGE, RECTIFICATION AND ERADICATION OF DATA
Within the scope of the applicable statutory provisions, you have the right to at any
time demand information about your archived personal data, their source and
recipients as well as the purpose of the processing of your data. You may also have a
right to have your data rectified, blocked or eradicated. If you have questions about
this subject matter or any other questions about personal data, please do not
hesitate to contact us at any time at the address provided in section “Information
Required by Law.”
RIGHT TO DEMAND PROCESSING RESTRICTIONS
You have the right to demand the imposition of restrictions as far as the processing of
your personal data is concerned. To do so, you may contact us at any time at the
address provided in section “Information Required by Law.” The right to demand
restriction of processing applies in the following cases:
• In the event that you should dispute the correctness of your data archived by
us, we will usually need some time to verify this claim. During the time that
this investigation is ongoing, you have the right to demand that we restrict the
processing of your personal data.
• If the processing of your personal data was/is conducted in an unlawful
manner, you have the option to demand the restriction of the processing of
your data in lieu of demanding the eradication of this data.If we do not need your personal data any longer and you need it to exercise,
defend or claim legal entitlements, you have the right to demand the
restriction of the processing of your personal data instead of its eradication.
• If you have raised an objection pursuant to Art. 21 Sect. 1 GDPR, your rights
and our rights will have to be weighed against each other. As long as it has not
been determined whose interests prevail, you have the right to demand a
restriction of the processing of your personal data.
If you have restricted the processing of your personal data, these data – with the
exception of their archiving – may be processed only subject to your consent or to
claim, exercise or defend legal entitlements or to protect the rights of other natural
persons or legal entities or for important public interest reasons cited by the
European Union or a member state of the EU.
REJECTION OF UNSOLICITED E-MAILS
We herewith object to the use of contact information published in conjunction with
the mandatory information to be provided in section “Information Required by Law”
to send us promotional and information material that we have not expressly
requested. The operators of this website and its pages reserve the express right to
take legal action in the event of the unsolicited sending of promotional information,
for instance via SPAM messages.
3. Recording of data on our website
COOKIES
In some instances, our website and its pages use so-called cookies. Cookies do not
cause any damage to your computer and do not contain viruses. The purpose of
cookies is to make our website more user friendly, effective and more secure.
Cookies are small text files that are placed on your computer and stored by your
browser.
Most of the cookies we use are so-called “session cookies.” They are automatically
deleted after your leave our site. Other cookies will remain archived on your device
until you delete them. These cookies enable us to recognise your browser the next
time you visit our website.
You can adjust the settings of your browser to make sure that you are notified every
time cookies are placed and to enable you to accept cookies only in specific cases or
to exclude the acceptance of cookies for specific situations or in general and to
activate the automatic deletion of cookies when you close your browser. If you
deactivate cookies, the functions of this website may be limited.
Cookies that are required for the performance of the electronic communications
transaction or to provide certain functions you want to use (e.g. the shopping cart
function), are stored on the basis of Art. 6 Sect. 1 lit. f GDPR. The website operator
has a legitimate interest in storing cookies to ensure the technically error free and
optimised provision of the operator’s services. If other cookies (e.g. cookies for the
analysis of your browsing patterns) should be stored, they are addressed separately
in this Data Protection Declaration.
SERVER LOG FILES
•The provider of this website and its pages automatically collects and stores
information in so-called server log files, which your browser communicates to us
automatically. The information comprises:
• The type and version of browser used
• The used operating system
• Referrer URL
• The hostname of the accessing computer
• The time of the server inquiry
• The IP address
This data is not merged with other data sources.
This data is recorded on the basis of Art. 6 Sect. 1 lit. f GDPR. The operator of the
website has a legitimate interest in the technically error free depiction and the
optimization of the operator’s website. In order to achieve this, server log files must
be recorded.
CONTACT FORM
If you submit inquiries to us via our contact form, the information provided in the
contact form as well as any contact information provided therein will be stored by us
in order to handle your inquiry and in the event that we have further questions. We
will not share this information without your consent.
Hence, the processing of the data entered into the contact form occurs exclusively
based on your consent (Art. 6 Sect. 1 lit. a GDPR). You have the right to revoke at any
time any consent you have already given us. To do so, all you are required to do is
sent us an informal notification via e-mail. This shall be without prejudice to the
lawfulness of any data collection that occurred prior to your revocation.
The information you have entered into the contact form shall remain with us until
you ask us to eradicate the data, revoke your consent to the archiving of data or if the
purpose for which the information is being archived no longer exists (e.g. after we
have concluded our response to your inquiry). This shall be without prejudice to any
mandatory legal provisions – in particular retention periods.
REQUEST BY E-MAIL, TELEPHONE OR FAX
If you contact us by e-mail, telephone or fax, your request, including all resulting
personal data (name, request) will be stored and processed by us for the purpose of
processing your request. We do not pass these data on without your consent.
The processing of these data is based on Art. 6 para. 1 lit. b GDPR, if your request is
related to the execution of a contract or if it is necessary to carry out pre-contractual
measures. In all other cases, the processing is based on your consent (Article 6 (1) a
GDPR) and/or on our legitimate interests (Article 6 (1) (f) GDPR), since we have a
legitimate interest in the effective processing of requests addressed to us.
The data sent by you to us via contact requests remain with us until you request us to
delete, revoke your consent to the storage or the purpose for the data storage lapses
(e.g. after completion of your request). Mandatory statutory provisions – in particular
statutory retention periods – remain unaffected.
REGISTRATION ON THIS WEBSITE
You have the option to register on our website to be able to use additional website
functions. We shall use the data you enter only for the purpose of using therespective offer or service you have registered for. The required information we
request at the time of registration must be entered in full. Otherwise we shall reject
the registration.
To notify you of any important changes to the scope of our portfolio or in the event
of technical modifications, we shall use the e-mail address provided during the
registration process.
We shall process the data entered during the registration process on the basis of your
consent (Art. 6 Sect. 1 lit. a GDPR). You have the right to revoke at any time any
consent you have already given us. To do so, all you are required to do is sent us an
informal notification via e-mail. This shall be without prejudice to the lawfulness of
any data collection that occurred prior to your revocation.
The data recorded during the registration process shall be stored by us as long as you
are registered on our website. Subsequently, such data shall be deleted. This shall be
without prejudice to mandatory statutory retention obligations.
PROCESSING OF DATA (CUSTOMER AND CONTRACT DATA)We collect, process and use personal data only to the extent necessary for the
establishment, content organization or change of the legal relationship (data
inventory). These actions are taken on the basis of Art. 6 Sect. 1 lit. b GDPR, which
permits the processing of data for the fulfilment of a contract or pre-contractual
actions. We collect, process and use personal data concerning the use of our website
(usage data) only to the extent that this is necessary to make it possible for users to
utilize the services and to bill for them.
The collected customer data shall be eradicated upon completion of the order or the
termination of the business relationship. This shall be without prejudice to any
statutory retention mandates.
DATA TRANSFER UPON CLOSING OF CONTRACTS FOR SERVICES AND DIGITAL
CONTENT
We share personal data with third parties only if this is necessary in conjunction with
the handling of the contract; for instance, with the financial institution tasked with
the processing of payments.
Any further transfer of data shall not occur or shall only occur if you have expressly
consented to the transfer. Any sharing of your data with third parties in the absence
of your express consent, for instance for advertising purposes, shall not occur.
The basis for the processing of data is Art. 6 Sect. 1 lit. b GDPR, which permits the
processing of data for the fulfilment of a contract or for pre-contractual actions.
4. Social media
FACEBOOK PLUG-INS (LIKE & SHARE BUTTON)
We have integrated plug-ins of the social network Facebook, provided by Facebook
Inc., 1 Hacker Way, Menlo Park, California 94025, USA, on our website. You will be
able to recognise Facebook plug-ins by the Facebook logo or the “Like” button on our
website. An overview of the Facebook plug-ins is available under the following
link: https://developers.facebook.com/docs/plugins/.
Whenever you visit our website and its pages, the plug-in will establish a direct
connection between your browser and the Facebook server. As a result, Facebook
will receive the information that you have visited our website with your plug-in.
However, if you click the Facebook “Like” button while you are logged into your
Facebook account, you can link the content of our website and its pages with your
Facebook profile. As a result, Facebook will be able to allocate the visit to our website
and its pages to your Facebook user account. We have to point out, that we as theprovider of the website do not have any knowledge of the transferred data and its
use by Facebook. For more detailed information, please consult the Data Privacy
Declaration of Facebook at: https://www.facebook.com/privacy/explanation.
If you do not want Facebook to be able to allocate your visit to our website and its
pages to your Facebook user account, please log out of your Facebook account while
you are on our website.
The use of the Facebook plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The operator of
the website has a legitimate interest in being as visible as possible on social media.
INSTAGRAM PLUG-IN
We have integrated functions of the public media platform Instagram into our
website. These functions are being offered by Instagram Inc., 1601 Willow Road,
Menlo Park, CA 94025, USA.
If you are logged into your Instagram account, you may click the Instagram button to
link contents from our website to your Instagram profile. This enables Instagram to
allocate your visit to our website to your user account. We have to point out that we
as the provider of the website and its pages do not have any knowledge of the
content of the data transferred and its use by Instagram.
The use of the Instagram plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The operator of
the website has a legitimate interest in being as visible as possible on social media.
For more information on this subject, please consult Instagram’s Data Privacy
Declaration at: https://instagram.com/about/legal/privacy/.
LINKEDIN PLUG-IN
Our website uses functions of the LinkedIn network. The provider is LinkedIn
Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Any time you access one of our sites that contains functions of LinkedIn, a connection
to LinkedIn’s servers is established. LinkedIn is notified that you have visited our
websites with your IP address. If you click on LinkedIn’s “Recommend” button and are
logged into your LinkedIn account at the time, LinkedIn will be in a position to
allocate your visit to our website to your user account. We have to point out that we
as the provider of the websites do not have any knowledge of the content of the
transferred data and its use by LinkedIn.The use of the LinkedIn plug-in is based on Art. 6 Sect. 1 lit. f GDPR. The operator of
the website has a legitimate interest in being as visible as possible on social media.
For further information on this subject, please consult LinkedIn’s Data Privacy
Declaration at: https://www.linkedin.com/legal/privacy-policy.
5. Analysis tools and advertising
GOOGLE ANALYTICS
This website uses functions of the web analysis service Google Analytics. The provider
of this service is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA.
Google Analytics uses so-called cookies. Cookies are text files, which are stored on
your computer and that enable an analysis of the use of the website by users. The
information generated by cookies on your use of this website is usually transferred to
a Google server in the United States, where it is stored.
The storage of Google Analytics cookies and the utilization of this analysis tool are
based on Art. 6 Sect. 1 lit. f GDPR. The operator of this website has a legitimate
interest in the analysis of user patterns to optimize both, the services offered online
and the operator’s advertising activities.
IP anonymization
On this website, we have activated the IP anonymization function. As a result, your IP
address will be abbreviated by Google within the member states of the European
Union or in other states that have ratified the Convention on the European Economic
Area prior to its transmission to the United States. The full IP address will be
transmitted to one of Google’s servers in the United States and abbreviated there
only in exceptional cases. On behalf of the operator of this website, Google shall use
this information to analyse your use of this website to generate reports on website
activities and to render other services to the operator of this website that are related
to the use of the website and the Internet. The IP address transmitted in conjunction
with Google Analytics from your browser shall not be merged with other data in
Google’s possession.
Browser plug-in
You do have the option to prevent the archiving of cookies by making pertinent
changes to the settings of your browser software. However, we have to point out
that in this case you may not be able to use all of the functions of this website to their
fullest extent. Moreover, you have the option prevent the recording of the data
generated by the cookie and affiliated with your use of the website (including your IP
address) by Google as well as the processing of this data by Google by downloading
and installing the browser plug-in available under the following
link: https://tools.google.com/dlpage/gaoptout?hl=en.
Objection to the recording of data
You have the option to prevent the recording of your data by Google Analytics by
clicking on the following link. This will result in the placement of an opt out cookie,
which prevents the recording of your data during future visits to this website: Google
Analytics deactivation.For more information about the handling of user data by Google Analytics, please
consult Google’s Data Privacy Declaration
at: https://support.google.com/analytics/answer/6004245?hl=en.
Contract data processing
We have executed a contract data processing agreement with Google and are
implementing the stringent provisions of the German data protection agencies to the
fullest when using Google Analytics.
Demographic parameters provided by Google Analytics
This website uses the function “demographic parameters” provided by Google
Analytics. It makes it possible to generate reports providing information on the age,
gender and interests of website visitors. The sources of this information are interest-
related advertising by Google as well as visitor data obtained from third party
providers. This data cannot be allocated to a specific individual. You have the option
to deactivate this function at any time by making pertinent settings changes for
advertising in your Google account or you can generally prohibit the recording of your
data by Google Analytics as explained in section “Objection to the recording of data.”
GOOGLE ADSENSE
This website uses Google AdSense, a service for the integration of ads offered by
Google Inc. (“Google”). The provider of this service is Google Inc., 1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA.
Google AdSense uses so-called “cookies”; i.e. text files that are stored on your
computer and that make it possible to analyse your use of this website. Google
AdSense also uses so-called Web Beacons (invisible graphics). These Web Beacons
can be used to analyse information, such as visitor traffic data, on this website.
The information generated by the cookies and the Web Beacons concerning the use
of this website (including your IP address) and the delivery of advertising formats are
transferred to a Google server in the United States, where they are archived. Google
may share this information with Google contracting partners. Google shall, however,
not merge your IP address with any other of your data stored by Google.
The storage of the AdSense cookies is based on Art. 6 Sect. 1 lit. f GDPR. The website
operator has a legitimate interest in the analysis of user patterns, in order to optimize
the operator’s web offerings and advertising.
You can prevent the installation of these cookies by making a pertinent adjustment to
your browser software settings; however, we have to point out that in this case you
may not be able to use all of the functions of this website to their fullest extent. By
using this website, you declare your consent to the processing of the data we collect
about you by Google in the manner described above and agree to the
aforementioned purpose of use.
GOOGLE ANALYTICS REMARKETING
Our websites use the functions of Google Analytics Remarketing in combination with
the functions of Google AdWords and Google DoubleClick, which work on all devices.
The provider of these solutions is Google Inc., 1600 Amphitheatre Parkway, Mountain
View, CA 94043, USA.
This function makes it possible to connect the advertising target groups generated
with Google Analytics Remarketing with the functions of Google AdWords and GoogleDoubleClick, which work on all devices. This makes it possible to display interest-
based customized advertising messages, depending on your prior usage and browsing
patterns on a device (e.g. cell phone) in a manner tailored to you as well as on any of
your devices (e.g. tablet or PC).
If you have given us pertinent consent, Google will connect your web and app
browser progressions with your Google account for this purpose. As a result, it is
possible to display the same personalized advertising messages on every device you
log into with your Google account.
To support this function, Google Analytics records Google authenticated IDs of users
that are temporarily connected with our Google Analytics data to define and compile
the target groups for the ads to be displayed on all devices.
You have the option to permanently object to remarketing / targeting across all
devices by deactivating personalized advertising in your Google account. To do this,
please follow this link: https://www.google.com/settings/ads/onweb/.
The consolidation of the recorded data in your Google account shall occur exclusively
based on your consent, which you may give to Google and also revoke there (Art. 6
Sect. 1 lit. a GDPR). Data recording processes that are not consolidated in your
Google account (for instance because you do not have a Google account or have
objected to the consolidation of data), the recording of data is based on Art. 6 Sect. 1
lit. f GDPR. The legitimate interest arises from the fact that the operator of the
website has a legitimate interest in the anonymized analysis of website visitor for
advertising purposes.
For further information and the pertinent data protection regulations, please consult
the Data Privacy Policies of Google
at: https://policies.google.com/technologies/ads?hl=en.
GOOGLE ADWORDS AND GOOGLE CONVERSION TRACKING
This website uses Google AdWords. AdWords is an online promotional program of
Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States
(“Google”).
In conjunction with Google AdWords, we use a tool called Conversion Tracking. If you
click on an ad posted by Google, a cookie for Conversion Tracking purposes will be
placed. Cookies are small text files the web browser places on the user’s computer.
These cookies expire after 30 days and are not used to personally identify users. If the
user visits certain pages of this website and the cookie has not yet expired, Google
and we will be able to recognise that the user has clicked on an ad and has been
linked to this page.
A different cookie is allocated to every Google AdWords customer. These cookies
cannot be tracked via websites of AdWords customers. The information obtained
with the assistance of the Conversion cookie is used to generate Conversion statistics
for AdWords customers who have opted to use Conversion Tracking. The users
receive the total number of users that have clicked on their ads and have been linked
to a page equipped with a Conversion Tracking tag. However, they do not receive any
information that would allow them to personally identify these users. If you do not
want to participate in tracking, you have the option to object to this use by easilydeactivating the Google Conversion Tracking cookie via your web browser under user
settings. If you do this, you will not be included in the Conversion Tracking statistics.
The storage of “Conversion” cookies and the use of this tracking tool are based on
Art. 6 Sect. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis
of user patterns, in order to optimize the operator’s web offerings and advertising.
To review more detailed information about Google AdWords and Google Conversion
Tracking, please consult the Data Privacy Policies of Google
at: https://policies.google.com/privacy?hl=en.
You can set up your browser in such a manner that you will be notified anytime
cookies are placed and you can permit cookies only in certain cases or exclude the
acceptance of cookies in certain instances or in general and you can also activate the
automatic deletion of cookies upon closing of the browser. If you deactivate cookies,
the functions of this website may be limited.
FACEBOOK PIXEL
To measure our conversion rates, our website uses the visitor activity pixel of
Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA
(“Facebook”).
This tool allows the tracking of page visitors after they have been linked to the
website of the provider after clicking on a Facebook ad. This makes it possible to
analyse the effectiveness of Facebook ads for statistical and market research
purposes and to optimize future advertising campaigns.
For us as the operators of this website, the collected data is anonymous. We are not
in a position to arrive at any conclusions as to the identity of users. However,
Facebook archives the information and processes it, so that it is possible to make a
connection to the respective user profile and Facebook is in a position to use the data
for its own promotional purposes in compliance with the Facebook Data Usage Policy.
This enables Facebook to display ads on Facebook pages as well as in locations
outside of Facebook. We as the operator of this website have no control over the use
of such data.
The use of Facebook Pixel is based on Art. 6 Sect. 1 lit. f GDPR. The operator of the
website has a legitimate interest in effective advertising campaigns, which also
include social media.
In Facebook’s Data Privacy Policies, you will find additional information about the
protection of your privacy at: https://www.facebook.com/about/privacy/.
You also have the option to deactivate the remarketing function “Custom Audiences”
in the ad settings section
under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_scr
een. To do this, you first have to log into Facebook.
If you do not have a Facebook account, you can deactivate any user based advertising
by Facebook on the website of the European Interactive Digital Advertising
Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
6. Newsletter
NEWSLETTER DATA
If you would like to subscribe to the newsletter offered on this website, we will need
from you an e-mail address as well as information that allow us to verify that you arethe owner of the e-mail address provided and consent to the receipt of the
newsletter. No further data shall be collected or shall be collected only on a voluntary
basis. We shall use such data only for the sending of the requested information and
shall not share such data with any third parties.
The processing of the information entered into the newsletter subscription form shall
occur exclusively on the basis of your consent (Art. 6 Sect. 1 lit. a GDPR). You may
revoke the consent you have given to the archiving of data, the e-mail address and
the use of this information for the sending of the newsletter at any time, for instance
by clicking on the “Unsubscribe” link in the newsletter. This shall be without prejudice
to the lawfulness of any data processing transactions that have taken place to date.
The data you archive with us for the purpose of the newsletter subscription shall be
archived by us until you unsubscribe from the newsletter. Once you cancel your
subscription to the newsletter, the data shall be deleted. This shall not affect data we
have been archiving for other purposes.
MAILCHIMP
This website uses the services of MailChimp to send out its newsletters. The provider
is the Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA
30308, USA.
Among other things, MailChimp is a service that can be deployed to organise and
analyse the sending of newsletters. Whenever you enter data for the purpose of
subscribing to a newsletter (e.g. your e-mail address), the information is stored on
MailChimp servers in the United States.
MailChimp is in possession of a certification that is in compliance with the “EU-US-
Privacy-Shield.” The “Privacy-Shield” is a compact between the European Union (EU)
and the United States of America (USA) that aims to warrant the compliance with
European data protection standards in the United States.
With the assistance of the MailChimp tool, we can analyse the performance of our
newsletter campaigns. If you open an e-mail that has been sent through the
MailChimp tool, a file that has been integrated into the e-mail (a so-called web-
beacon) connects to MailChimp’s servers in the United States. As a result, it can be
determined whether a newsletter message has been opened and which links the
recipient possibly clicked on. Technical information is also recorded at that time (e.g.
the time of access, the IP address, type of browser and operating system). This
information cannot be allocated to the respective newsletter recipient. Their sole
purpose is the performance of statistical analyses of newsletter campaigns. The
results of such analyses can be used to tailor future newsletters to the interests of
their recipients more effectively.
If you do not want to permit an analysis by MailChimp, you must unsubscribe from
the newsletter. We provide a link for you to do this in every newsletter message.
Moreover, you can also unsubscribe from the newsletter right on the website.
The data is processed based on your consent (Art. 6 Sect. 1 lit. a GDPR). You may
revoke any consent you have given at any time by unsubscribing from the newsletter.
This shall be without prejudice to the lawfulness of any data processing transactions
that have taken place prior to your revocation.The data you archive with us for the purpose of the newsletter subscription shall be
archived by us until you unsubscribe from the newsletter. Once you cancel your
subscription to the newsletter, the data shall be deleted from our servers as well as
those of MailChimp. This shall not affect data we have been archiving for other
purposes.
For more details, please consult the Data Privacy Policies of MailChimp
at: https://mailchimp.com/legal/terms/.
7. Plug-ins and Tools
YOUTUBE
Our website uses plug-ins of the YouTube platform, which is operated by Google. The
website operator is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
If you visit a page on our website into which a YouTube plug-in has been integrated, a
connection with YouTube’s servers will be established. As a result, the YouTube
server will be notified, which of our pages you have visited.
Furthermore, YouTube will be able to place various cookies on your device. With the
assistance of these cookies, YouTube will be able to obtain information about our
website visitor. Among other things, this information will be used to generate video
statistics with the aim of improving the user friendliness of the site and to prevent
attempts to commit fraud. These cookies will stay on your device until you delete
them.
If you are logged into your YouTube account while you visit our site, you enable
YouTube to directly allocate your browsing patterns to your personal profile. You
have the option to prevent this by logging out of your YouTube account.
The use of YouTube is based on our interest in presenting our online content in an
appealing manner. Pursuant to Art. 6 Sect. 1 lit. f GDPR, this is a legitimate interest.
For more information on how YouTube handles user data, please consult the
YouTube Data Privacy Policy under: https://policies.google.com/privacy?hl=en.
GOOGLE WEB FONTSTo ensure that fonts used on this website are uniform, this website uses so-called
Web Fonts provided by Google. When you access a page on our website, your
browser will load the required web fonts into your browser cache to correctly display
text and fonts.
To do this, the browser you use will have to establish a connection with Google’s
servers. As a result, Google will learn that your IP address was used to access our
website. The use of Google Web Fonts is based on our interest in presenting our
online content in a uniform and appealing way. According to Art. 6 Sect. 1 lit. f GDPR,
this is a legitimate interest.
If your browser should not support Web Fonts, a standard font installed on your
computer will be used.
For more information on Google Web Fonts, please follow this
link: https://developers.google.com/fonts/faq and consult Google’s Data Privacy
Declaration under: https://policies.google.com/privacy?hl=en.
ADOBE TYPEKIT WEB FONTS
In order to ensure the uniform depiction of certain fonts, our website uses fonts
called Adobe Typekit Web Fonts provided by Adobe Systems Incorporated, 345 Park
Avenue, San Jose, CA 95110-2704, USA (Adobe).
When you access pages of our website, your browser will automatically load the
required fonts directly from the Adobe site to be able to display them correctly on
your device. As a result, your browser will establish a connection with Adobe’s
servers in the United States. Hence, Adobe learns that your IP address was used to
access our website. According to the information provided by Adobe, no cookies will
be stored in conjunction with the provision of the fonts.
Adobe is in possession of a certification in accordance with the EU-US Privacy Shield.
The Privacy Shield is a compact ratified between the United States of America and the
European Union, aiming to warrant compliance with European Data Protection
Standards. For more information, please follow this
link: https://www.adobe.com/de/privacy/eudatatransfers.html.
The use of Adobe Typekit Web Fonts is necessary to ensure the uniform presentation
of fonts on our website. This constitutes a legitimate interest as defined in Art. 6 Sect.
1 lit. f GDPR.
For more information about Adobe Typekit Web Fonts, please read the policies
under: https://www.adobe.com/de/privacy/policies/typekit.html.
Adobe’s Data Privacy Declaration may be reviewed
under: https://www.adobe.com/de/privacy/policy.html.
GOOGLE MAPS
Via an API, this website uses the mapping service Google Maps. The provider is
Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To enable the use of the Google Maps features, your IP address must be stored. As a
rule, this information is transferred to one of Google’s servers in the United States,
where it is archived. The operator of this website has no control over the data
transfer.We use Google Maps to present our online content in an appealing manner and to
make the locations disclosed on our website easy to find. This constitutes a legitimate
interest as defined in Art. 6 Sect. 1 lit. f GDPR.
For more information on the handling of user data, please review Google’s Data
Privacy Declaration under: https://policies.google.com/privacy?hl=en.
SOUNDCLOUD
We may have integrated plug-ins of the social network SoundCloud (SoundCloud
Limited, Berners House, 47-48 Berners Street, London W1T 3NF, Great Britain) into
our websites. You will be able to recognise such SoundCloud plug-ins by checking for
the SoundCloud logo on the respective pages.
Whenever you visit one of our websites, a direct connection between your browser
and the SoundCloud server will be established immediately after the plug-in has been
activated. As a result, SoundCloud will be notified that you have used your IP address
to visit our site. If you click the “Like” button or the “Share” button while you are
logged into your Sound Cloud user account, you can link the content of our websites
to your SoundCloud profile and/or share the content. Consequently, SoundCloud will
be able to allocate the visit to our website to your user account. We emphasize that
we as the provider of the websites do not have any knowledge of the data
transferred and the use of this data by SoundCloud.
We use SoundCloud on the basis of Art. 6 Sect. 1 lit. f GDPR. The website operator
has a legitimate interest in attaining the highest level of visibility on social media.
For more information about this, please consult SoundCloud’s Data Privacy
Declaration at: https://soundcloud.com/pages/privacy.
If you prefer not to have your visit to our websites allocated to your SoundCloud user
account by SoundCloud, please log out of your SoundCloud user account before you
activate content of the SoundCloud plug-in.
SPOTIFY
We have integrated features of the Spotify music platform into our websites. The
provider is Spotify AB, Birger Jarlsgatan 61, 113 56 Stockholm, Sweden. You will be
able to recognise Spotify plug-ins when you see the green logo on our pages. An
overview of Spotify’s plug-ins can be found at: https://developer.spotify.com.
The plug-in makes it possible to establish a direct connection between your browser
and Spotify’s server when you visit our websites. As a result, Spotify receives the
information that you visited our site with your IP address. If you click the Spotify
button while you are logged into your Spotify account, you have the option to link
content from our page with your Spotify profile. Consequently, Spotify will be in a
position to allocate your visit to our websites to your user account.
The data processing activities are based on Art. 6 Sect. 1 lit. f GDPR. Accordingly, the
website operator has a legitimate interest in placing respective acoustic content on
the operator’s website.
For more information, please consult Spotify’s Data Protection Declaration
under: https://www.spotify.com/us/legal/privacy-policy/.If you do not want Spotify to be able to allocate the visit of our websites to your
Spotify user account, please log out of your Spotify user account while visiting our
sites.